How the Google Ad Manager Account Review Works

Before H&T GAMING invites a publisher into its Google MCM network, the publisher's Ad Manager account is reviewed. This guide walks through the process so you know what to expect and how to prepare.

Who performs the review

Account reviews for H&T GAMING are carried out by ADX Approval, an independent review service. ADX Approval describes the review as free and focused on one question: does this account qualify for a managed AdX partnership?

Step 1: Submit three details

On the apply page you enter:

• Your full name
• The Google account email you use to sign in to Ad Manager
• Your Ad Manager network code

A WhatsApp number is optional and only helps the reviewer reach you faster.

Step 2: Invite the reviewer

After you submit, you receive the reviewer's email address. You then add that email as a user in your Ad Manager network, using Google's standard add-user flow, with the Administrator role. The next guide explains why that role is needed.

Step 3: The review itself

According to ADX Approval, reviewers look at four areas:

1. Account history: network age and standing
2. Revenue: monthly earnings and payment consistency
3. Site quality: content and categories
4. Traffic quality: signals of invalid or low-quality traffic

These line up with H&T GAMING's public MCM criteria: verified accounts, legitimate traffic, compliant sites and a revenue level that can sustain an average of at least $50 a day.

Step 4: Feedback

ADX Approval states that reviews take 2 to 7 business days. You receive the analysis and feedback, including what to fix if the account is not ready yet.

You stay in control

During the review we only enable API access in your network, which the review needs; we don't change your ad settings. Because the reviewer is a normal user in your network, you can remove that user at any time from Admin, under users, once the review is done.

How to prepare

• Clear any open items in the Ad Manager Policy center
• Make sure your sites are approved and ads.txt is current
• Check that Privacy Policy, Terms and Contact pages are live
• Turn on API access (H&T GAMING requires it for onboarding)
• Gather a short note on your main traffic sources

The process itself takes two minutes to start, and from there the reviewer does the rest, so when you are ready you can apply for your account review here.